With each update, there's always a good side and bad side but I think Microsoft is doing their best to make sure they are catering to what users want most based on user feedback. That being said, it doesn't...

Online marketing is the process of using electronics or digital networks to promote services or products. This strategy is critical for the growth of your business. By popularizing your company online, you'll be able to reach a larger audience....

In literal terms, automation refers to the process of getting things done "automatically," with minimal or no human input. So, email automation in the e-commerce industry is the process of setting rules - triggers - to control how emails...

Influencer marketing is not a new concept, and as the number of marketers interested in this type of advertising grows, it gets harder and harder to reach influencers. Sometimes, even the most well-crafted email with an interesting offer gets...

Marketing is largely considered by most persons as the backbone of modern-day business. There is a large variety of platforms for applying marketing strategies and you'd need to find a suitable one that is related to your business and...

In a world where social media is king and texting has taken over, is email still relevant? The answer is yes and no. On one hand, email probably isn't how you're going to reach out to your friend to...

Every day we generate tones of content: messages, posts, texts, and whatnot. And if you are not just a common user but a marketer or a business owner, the number of hits on the keyboard increases in geometrical progression. So,...

Yes, you heard that right. Chatbots are being used for providing customers with enriched customer experiences. The more you communicate with your customers, the more you will get to know about their needs and requirements. Communicating with them on...